U.S. Sun Lounger Market
The U.S. Sun Lounger Market is expected to witness significant growth over the forecast period, driven by increasing demand for leisure and outdoor furniture. The market is anticipated to expand at a steady CAGR, driven by factors such as urbanization, growing disposable income, and changing consumer lifestyles.
Largest Region
North America
18% Market Share in 2023
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Growth Drivers:
1. Rising trend of outdoor living spaces: With the growing preference for outdoor relaxation and entertainment, the demand for sun loungers has been on the rise.
Report Coverage & Deliverables
Historical Statistics Growth Forecasts Latest Trends & Innovations Market Segmentation Regional Opportunities Competitive Landscape
3. Technological advancements: Manufacturers are incorporating innovative features such as adjustable reclining positions, waterproof materials, and UV protection, to enhance the comfort and functionality of sun loungers.
Industry Restraints:
1. Seasonal demand: The market for sun loungers is highly seasonal, with peak demand during the summer months. This cyclicality poses a challenge for manufacturers and retailers.
2. Intense competition: The market is characterized by the presence of numerous players, leading to price competitiveness and margin pressures.
3. Environmental concerns: Rising awareness about sustainability and eco-friendly products is driving the demand for environmentally responsible materials in sun loungers, which can increase production costs.
Segment Analysis:
The U.S. Sun Lounger Market can be segmented based on material (wood, metal, plastic, wicker, others), type (chaise lounges, poolside loungers, patio loungers, others), distribution channel (online, offline), and end-user (residential, commercial).
Competitive Landscape:
The U.S. Sun Lounger Market is highly fragmented, with several key players competing for market share. Some of the prominent players in the market include Keter Group, Brown Jordan International, Sunvilla, Barlow Tyrie, and Telescope Casual Furniture. These players are focusing on product innovation, expansion of distribution networks, and strategic partnerships to gain a competitive edge in the market.
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