1. Functional Additives:
- Rheology modifiers: These additives help in controlling the flow and consistency of paints, thereby improving their application properties. By altering the rheological behavior, they prevent sagging and dripping during application. Rheology modifiers also allow for improved pigment dispersion and leveling of coatings.
- Other functional additives include wetting agents, defoamers, adhesion promoters, and UV stabilizers.
- Key market players in the paint additives industry include BASF SE, The Dow Chemical Company, Solvay SA, Evonik Industries AG, BYK Additives & Instruments, and AkzoNobel NV, among others.
- These companies are focusing on product innovations, mergers and acquisitions, and strategic partnerships to expand their market share. Additionally, the implementation of sustainable practices and the development of eco-friendly paint additives are gaining prominence among the market players to meet the evolving industry standards and regulations.
- The market is highly competitive, with companies striving to provide customized solutions and value-added services to gain a competitive edge. Strategic alliances and collaborations with the end-users, such as paint manufacturers, are also common to enhance the supply chain efficiency and cater to the specific requirements of the customers.