Manga Market Size

Market Outlook:

Manga Market was over USD 13.96 Billion in 2023 and is poised to surpass USD 46.41 Billion by end of the year 2032, witnessing more than 18.4% CAGR between 2024 and 2032.

• Base Year Value (2023): USD 13.96 Billion
• CAGR (2024-2032): 18.4%
• Forecast Year Value (2032): USD 46.41 Billion
• Historical Data Period: 2019-2023
• Largest Region: Asia Pacific
• Forecast Period: 2024-2032

Market Dynamics:

Growth Drivers & Opportunity:

The increasing popularity and acceptance of manga both in Japan and internationally is a key growth driver for the manga market. With the rise of digital platforms, manga has become more accessible to a global audience, leading to a surge in demand for translated versions of popular titles. This trend is expected to continue driving growth in the market in the coming years.

The growing diversity of genres and themes in manga is another major growth driver. With manga now catering to a wide range of tastes and preferences, including romance, horror, science fiction, and fantasy, there is a manga title for every reader. This diversity has helped attract new readers and expand the market, further fueling its growth.

The increasing investment in anime adaptations of popular manga series is also driving growth in the market. Anime adaptations serve as a marketing tool to reach a wider audience and generate additional revenue streams. As the popularity of anime continues to rise, so does the demand for manga, leading to increased sales and market growth.

Industry

Report Scope

Report Coverage	Details
Segments Covered	Content Type, Distribution Channel, Genre, Gender, Audience.
Regions Covered	• North America (United States, Canada, Mexico) • Europe (Germany, United Kingdom, France, Italy, Spain, Rest of Europe) • Asia Pacific (China, Japan, South Korea, Singapore, India, Australia, Rest of APAC) • Latin America (Argentina, Brazil, Rest of South America) • Middle East & Africa (GCC, South Africa, Rest of MEA)
Company Profiled	Akita Publishing, Bilibili Comics Pte.., Bungeishunjū., GOOD SMILE COMPANY, INC., Hitotsubashi Group, Houbunsha, Kadokawa, Kodansha., Nihon Bungeisha, Seven Seas Entertainment, Shogakukan, Shueisha, VIZ Media LLC, Yen Press LLC

One major restraint in the manga market is the threat of piracy and illegal distribution of manga content. Piracy not only violates the intellectual property rights of creators and publishers but also undermines legitimate sales and distribution channels. This has led to revenue losses for the industry and poses a significant challenge to its growth.

Another major restraint in the manga market is the aging demographic of its core audience in Japan. As the population ages, there is a risk of declining demand for manga among older readers. This demographic shift could potentially impact sales and market growth, posing a challenge for publishers and creators to attract and retain younger readers to sustain the market.