Electric Lawn Mower Market Size

Market Outlook:

Electric Lawn Mower Market exceeded USD 9.47 Billion in 2023 and is poised to cross USD 15.33 Billion by end of the year 2032, growing at over 5.5% CAGR between 2024 and 2032.

• Base Year Value (2023): USD 9.47 Billion
• CAGR (2024-2032): 5.5%
• Forecast Year Value (2032): USD 15.33 Billion
• Historical Data Period: 2019-2023
• Largest Region: North America
• Forecast Period: 2024-2032

Market Dynamics:

Growth Drivers & Opportunity:

The increasing popularity of eco-friendly and sustainable gardening practices is driving the demand for electric lawn mowers. Consumers are looking for alternatives to traditional gas-powered mowers to reduce their carbon footprint and lower emissions. Electric lawn mowers offer a cleaner and quieter solution, appealing to environmentally-conscious consumers.

The rising adoption of smart technologies in gardening equipment is also fueling the growth of the electric lawn mower market. Manufacturers are incorporating features such as mobile app connectivity, GPS tracking, and automated scheduling to enhance the user experience. These advanced technologies make it easier for users to maintain their lawns efficiently and effectively.

The growing trend towards urbanization and smaller living spaces is driving the demand for compact and lightweight lawn mowers. Electric lawn mowers are preferred for their versatility and maneuverability in tight spaces, making them ideal for urban dwellers with limited storage and lawn space.

Industry

Report Scope

Report Coverage	Details
Segments Covered	Product Type, Cord Type, End-User
Regions Covered	• North America (United States, Canada, Mexico) • Europe (Germany, United Kingdom, France, Italy, Spain, Rest of Europe) • Asia Pacific (China, Japan, South Korea, Singapore, India, Australia, Rest of APAC) • Latin America (Argentina, Brazil, Rest of South America) • Middle East & Africa (GCC, South Africa, Rest of MEA)
Company Profiled	AriensCo, Black+Decker, Briggs & Stratton, D&D Motor Systems Inc, Deere & Company, Emak S.p.A., Honda Motor, Husqvarna Group, Robert Bosch, RYOBI, STIGA, The Toro Company

The high initial cost of electric lawn mowers compared to gas-powered models remains a major restraint for many consumers. Although electric mowers are more cost-effective in the long run due to lower maintenance and fuel costs, the upfront investment can be a barrier for budget-conscious consumers.

The limited runtime of electric lawn mowers on a single charge is another challenge for some users, especially those with large lawns or dense grass. While battery technology has improved over the years, providing longer runtimes, some users may still experience interruptions in their mowing tasks, requiring frequent recharging.