Increasing health consciousness among consumers is driving the growth of the bottled water market. Consumers are increasingly seeking healthier alternatives to sugary sodas and other beverages, leading to a surge in demand for bottled water.
Growing urbanization and a shift towards on-the-go lifestyles are also fueling the growth of the bottled water market. As people become busier and more mobile, they are opting for convenient and portable hydration options like bottled water.
Rising disposable incomes in developing countries are creating opportunities for the bottled water market to expand. As consumers in these regions become more affluent, they are able to spend more on premium bottled water products.
Industry
Report Coverage | Details |
---|---|
Segments Covered | Product, Packaging, Distribution Channel |
Regions Covered | • North America (United States, Canada, Mexico) • Europe (Germany, United Kingdom, France, Italy, Spain, Rest of Europe) • Asia Pacific (China, Japan, South Korea, Singapore, India, Australia, Rest of APAC) • Latin America (Argentina, Brazil, Rest of South America) • Middle East & Africa (GCC, South Africa, Rest of MEA) |
Company Profiled | Nestlé, PepsiCo, The Coca-Cola Company, DANONE, Primo Water, FIJI Water Company LLC, Gerolsteiner Brunnen & Co. KG, VOSS WATER, Nongfu Spring, National Beverage Corp., Keurig Dr Pepper |
Environmental concerns surrounding single-use plastic bottles are a major restraint for the bottled water market. The industry is facing increasing backlash over the environmental impact of plastic waste, prompting calls for more sustainable packaging solutions.
Intense competition from other beverage categories such as energy drinks, sports drinks, and functional beverages is Furthermore, a primary hindrance for the bottled water market. With a wide range of alternative beverage options available to consumers, bottled water brands must work harder to differentiate themselves and capture market share.