The avocado market can be segmented by form into fresh and processed avocados. Fresh avocados are highly sought after for their natural flavor and nutritional benefits. They are commonly sold in grocery stores, supermarkets, and farmer's markets. Processed avocados, on the other hand, are avocados that have been transformed into products such as guacamole, avocado oil, and avocado spreads. Processed avocado products offer convenience and versatility for consumers looking to incorporate avocados into their meals in a ready-to-use form.
Avocado Market, By Distribution Channel (B2B, B2C)
The avocado market can also be segmented by distribution channel into business-to-business (B2B) and business-to-consumer (B2C). In the B2B segment, avocados are typically sold in bulk to restaurants, food service providers, and other businesses in the food industry. B2B transactions often involve large quantities of avocados and cater to the specific needs of commercial customers. On the other hand, in the B2C segment, avocados are sold directly to individual consumers through retail outlets such as grocery stores, supermarkets, online platforms, and farmer's markets. B2C transactions are focused on meeting the demands and preferences of individual consumers for fresh or processed avocados.